The company I work for is in direct competition with corporate giants like Microsoft and Oracle. That being the case, it's pretty hard for us to get our name out there. In 2006 we contacted the brilliant guys over at Barats & Bereta Productions to see if they'd be interested in helping us gain a little brand name recognition. The result was the phenomenon known as Cubicle Wars 2006. All we asked was that they mention our company name once and left the rest of the video up to them. It was a big risk, but with close to 2.5 million views on YouTube we think it was well worth it. Sure, it's probably not the most relevant add and we didn't see a massive increase in sales, but it definitely helped spread the Windward name and we made some people laugh in the process. We're also happy to announce that Cubicle Wars 2010 is in the works. Stay tuned...


Reply With Quote