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Old 05-29-2005, 04:27 AM
Robert Anderson
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Re: A good CRM definition



"Jens Hartmann" <jens_hartmann_81@yahoo.de> wrote in message
news:1174j5drrtqskde@news.supernews.com...
>
> Hi,
>
> does anyone knows a good definition for Customer Relationship Marketing?
> Once I read one, but I can't remember where it was. The definition should
> be
> based on at least seven main characterisics about CRM.
>
> It would be great if someone could post a link!
>
> Thanks in advance!


The Wikapedia definition:
http://en.wikipedia.org/wiki/Custome...hip_management

--
Robert Anderson



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