I have to do a radio commercial for my new retail business and am wondering if there's any materials out there on the best way to do this. What works, what doesn't work, how to describe your business in 30 secs, etc.

I have read imusician's post in "Radio Advertising Tip", but would like more detail and really would like some commercials that are judged as good to feed off of.

__________________
Paintball Forums
Affordable Web Design
Hattiesburg Forums

Radio Marketing Bureau
www.rmb.ca
I like the information this site offers.
Good luck,
Radio is tricky...

Lorenzo Tartamella
Dataware Corporation