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Old 03-16-2005, 10:50 PM
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Lord Brar Lord Brar is offline
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BBC Leaked New Dr. Who Leaked as a Viral Stunt?

Quote:
Originally Posted by Wired.com
The pilot episode of the BBC's highly anticipated new Doctor Who series may have been intentionally leaked onto file-sharing networks to generate buzz, a source who instructed the network on viral advertising told Wired News.

Earlier this month, the 45-minute premiere episode, entitled "Rose," showed up on BitTorrent. The appearance of the episode generated a flood of discussion in online forums, blogs and the mainstream media. As a result, interest in the show, which debuts March 26 on BBC One, has skyrocketed.
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Intentional or unintentional but this incident has generated a lot of buzz for the show. I guess that's every marketer's dream come true
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Old 03-22-2005, 03:17 PM
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Rumour has it Lucas Arts may do the same for Star Wars Episode III...

Not that it needs much hyping!
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Old 03-22-2005, 04:22 PM
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I think they need to... alot of people I know are only planning to see Episode 3 because they saw the rest and want to see how it ends but every one of them expects it to suck like the first 2 prequels.
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Old 03-22-2005, 04:27 PM
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Quote:
Originally Posted by phoenixdown
I think they need to... alot of people I know are only planning to see Episode 3 because they saw the rest and want to see how it ends but every one of them expects it to suck like the first 2 prequels.
Have they seen the trailers? It sucks not.
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Old 03-22-2005, 05:09 PM
phoenixdown phoenixdown is offline
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I'm tempted to DL it but I dont want to ruin anything for myself when I go see it. You've seen it I take it?
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Old 03-22-2005, 06:01 PM
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SW EpIII? Yes - well worth it if you can get hold of the large sized versions.
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Old 03-25-2005, 06:15 AM
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Not a stunt, apparently the episode that was leaked was a promo copy, probably with some effects etc. missing, so why leak an episode with bits missing?

Any wouldbe downloaders of the stolen episode would be disappointed and not bother to watch it properly.
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