03-30-2005, 11:55 PM
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| Entry Level | | Join Date: Mar 2005 Location: Malaysia
Posts: 4
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| Price strategies
Hello people! I'm a newbie to this forum, and i'm pleased to meet you all.
I'm studying Marketing Plannning and the latest topic i've focused on is about Developing Price Strategies. One of the sub-topics i'm interested is the steps to setting the right price in the market. Suppose that there's a new company that wants to introduce a new kind of product/service and the marketing manager wants to find the just right price to reach the target market...what are those steps that are crucial to this implementation? If anyone knows about a real company that is doing the exact thing at the moment, please let me know,ok. Thank you all for reading.  |