| Re: Trademark vs Service mark
This is what I found:
Trademark, Service Mark... Which Do I Need?
If you are looking for protection for a mark and cannot decide between a trademark and service mark, the difference is fairly simple. A trademark is a phrase, word, logo, symbol or other device that is used to identify the source of a product or service and to distinguish one company's products from the competition.
The trademark, service mark distinction is really quite small. Trademarks and service marks are essentially the same thing, except that a trademark promotes goods or products while a service mark promotes services. Some examples of services are food services, transportation services, and insurance services. For a helpful example, consider the following: The name of a restaurant, for example "Burger Safari" fits nicely into the service mark category as it describes a provider of food services, while the name of a particular menu item, for example "Elephant Burger," fits into the trademark category as it describes a particular product. |