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Originally Posted by SamPA
By not doing retail at all, we're really stepping away and perhaps above our competition. By presenting our target market with a company that is purely devoted to their well being and not competing against them (by having our own retail joint going) I think will make a difference - and if nothing else, will at least set us apart from the competition.
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thank you for the clear explanation. put that way it makes complete sense to me. i understand my market is a bit different from yours and what may make sense for me won't for you. there arent many retailers for me to compete with so it's natural to do both.