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There is practically no graphics (other than the logo). If you look at all the other ads, then you'll see there is a lot of imagery and just a small amount of text to make the reader want to learn more about the company.
You should use imagery to really grab the reader's attention. What makes your ad stand out from all the other bright and colourful ones or the Lamborghini on the other page? As your ad is now, I know that I'd just skim right past it .
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Good point. There's too much info and it looks bulky. But on the other side, if you concentrate your attention only on the graphics, it is going to look exactly like all the other bright and colorful ads. The text is what speaks to people, pictures only support the writtern statements. The main message is always in the text. The text however can be limited to the company's slogan. In any case, your prime aim should be to generate curiosity, make your readers want to find out more about you. Don't show all your cards straight away.
Use a creative approach to make your ad completely different from all the others. To make your add stand out, sometimes you should turn round and go in the direction opposite to where everyone else is going (not losing common sense, of course
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